Public Service Announcements
Welcome to a new initiative from the Broadcast Education Association. We have partnered with Boom Broadcast & Media Relations to provide resources for both educating and executing awareness campaigns via broadcast media. PSAs play a critical role in our society. They can be the lifeblood of charitable organizations of all sizes and a wide range of missions.
We hope these resources can be utilized both in, and out of the classroom: “All About PSAs: Campaign Portfolios” provide links to actual broadcast PSAs, tools, and resources for current awareness campaigns. The campaigns presented in the portfolios below were chosen because of their relevance to the student populations at Colleges and Universities. These particular organizations encourage you to share, publicize and disseminate the assets related to their campaign via your own media outlets – get creative, get passionate about these causes.
We look forward to learning about your efforts related to these important issues!
- Campus TV
- Arena/sporting event media,
- Campus Radio
ALL ABOUT BROADCAST PSAs (PDF)
This deck is sort of a self-contained presentation PSAs, with links to support the information.
A self-contained resource, perhaps for student media advisors to start/share campaigns.
What Public Service Announcements Are –
PSAs are an opportunity for non-profit or not for profit organizations to benefit from donated ad time or space wherever traditional advertising runs: in print, out door, online, out of home or on broadcast outlets. To qualify for consideration, the PSA must come from a legitimate non-profit organization, usually 501C3 status, but some trade organizations will qualify depending on the message.
PUBLIC SERVICE ANNOUNCEMENTS AND RESOURCES:
Leukemia and Lymphoma Society: Survivor Story (portfolio coming soon)
Entertainment Industry Foundation: Ending Childhood Hunger (portfolio coming soon)