{"id":6023,"date":"2022-05-08T02:52:59","date_gmt":"2022-05-08T02:52:59","guid":{"rendered":"https:\/\/www.beaweb.org\/conv\/?p=6023"},"modified":"2022-05-08T02:52:59","modified_gmt":"2022-05-08T02:52:59","slug":"canon-u-s-a-showcases-products-in-a-smaller-exhibit-booth","status":"publish","type":"post","link":"https:\/\/www.beaweb.org\/conv\/canon-u-s-a-showcases-products-in-a-smaller-exhibit-booth\/","title":{"rendered":"Canon U.S.A. Showcases Products In A Smaller Exhibit Booth"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Canon Story -- 2022 NAB Show\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/eEu2JMlb6EM?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>By: Jacob Hall, Abigail Clark<\/p>\n<p><span style=\"font-weight: 400\">LAS VEGAS, Nev. \u2013\u00a0<\/span><span style=\"font-weight: 400\">At the NAB Show this year, the Canon U.S.A. booth was smaller than in previous years, but what it lacked in size, it was able to make up in product showcasing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Len Musmeci, Sr. Mgr. of Professional Production Systems at Canon U.S.A., said that with the show being back in person, they were able to cater to all of their key markets.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cWe have a whole host of solutions to roll out here,\u201d Musmeci said. \u201cBroadcast, education, house of worship and cinema &#8211; we\u2019re targeting all of our key markets here. At the NAB Show itself, it\u2019s become like the premiere market for anything motion video and motion capture.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Musmeci said that although creative tactics were used to reach out to customers while everything was virtual, overall sales remained steady.<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cThe need for imaging equipment actually spiked a little because suddenly news agencies and broadcasters were filming from home so everyone needed a camera and a unit,\u201d Musmeci said. \u201cYou know, every corporation was doing virtual meetings and virtual town halls. The houses of worship were streaming their services now to all their congregations to make sure that they stayed in touch with their communities and kept them tied together. So, we really saw a lot of creativity and an increased use of all imaging equipment across all the markets and all the ranges.\u201d<\/span><\/p>\n<p><br style=\"font-weight: 400\" \/><br style=\"font-weight: 400\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By: Jacob Hall, Abigail Clark LAS VEGAS, Nev. \u2013\u00a0At the NAB Show this year, the Canon U.S.A. booth was smaller than in previous years, but what it lacked in size, it was able to make up in product showcasing.\u00a0 Len Musmeci, Sr. Mgr. of Professional Production Systems at Canon U.S.A., said that with the show [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[98,97],"tags":[121,87,105,104,124,116],"class_list":["post-6023","post","type-post","status-publish","format-standard","hentry","category-2022-mmj-article","category-2022-mmj-video","tag-bea-mmjs","tag-beavegas","tag-broadcasting","tag-broadcasting-industry","tag-canon","tag-nabshow2022"],"_links":{"self":[{"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/posts\/6023","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/comments?post=6023"}],"version-history":[{"count":5,"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/posts\/6023\/revisions"}],"predecessor-version":[{"id":6028,"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/posts\/6023\/revisions\/6028"}],"wp:attachment":[{"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/media?parent=6023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/categories?post=6023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beaweb.org\/conv\/wp-json\/wp\/v2\/tags?post=6023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}