Broadcast Education Association
BEA2001
Saturday, April 21st
Updated 4-11-01

 

Time

Room

Topics/Description/Panelists

 

8:00am-9:00am

N234

Saturday Morning Coffee with . . . NATPE

Sponsored by: The National Association of TV Program Executives  [insert logo here]

 

9:00am-4:30pm

Ex. Hall

N255/257/259

BEA Exhibit Hall Open

 

9:00am-5:00pm

Ex. Hall

N255/257/259

BEA Convention Registration

 

9:00am-5:00pm

N239

BEA2001 Placement Center

 

9:00am-5:00pm

 

N241

 

Faculty Production Competition Showcase

IMM Showcase

E-mail Stations

Special Thanks to Apple for providing iMacs and iBooks for the Email Stations.

 

9:00am-5:00pm

N242

Technology Demonstration Room Day 2

 

Leading-edge technology companies are on-hand to exhibit their latest

technologies and software with the higher education market in mind.  The TDR

is grouped into 4 areas:

1] Production

2] Help/Training Materials for non-Linear Editing

3] Streaming/DVD Production

4] Editing

This is a chance to wander in, chat and see the technology for yourself. You can speak to representatives of these companies about their products and get the information you need.

 

The following companies and products are on-hand today:

 

PRODUCTION

* Panasonic Broadcast & Digital Systems Company

Panasonic Broadcast and Television Systems Company will be showing a full family of DV products.  Included will be 2 new DV Camcorders, 2 new DV Proline VCR's with Firewire, monitor and Plasma Displays.  Projectors will be supplied and utilized in the other venues throughout the BEA Convention. Come see the rest of the show at our NAB booth L7020.

 

HELP/TRAINING

* IntelligentAssistance, Inc.

IntelligentAssistance, Inc. will be showing the latest releases of their innovative 'Intelligent Assistants' for Cleaner 5, After Effects, Media 100 I, Premiere 6, Final Cut Pro and Boris Graffiti. These software 'Companions' are the only example of Electronic Performance Support Systems for digital media software and eliminate the 'learning curve' by providing practitioners with 'What you want to know,

when you want to know, how you want to know' answers to questions as they arise by asking plain

language questions from 'within the software' while they're working. (Also, see the Help/Training demonstration session Friday at 1:30pm  in room  N234)

 

* Intelligent Media, Inc.

Intelligent Media is a training and integration firm that specializes in the build out of educational environments for teaching digital media. Intelligent Media provides digital editing and streaming products from Apple, Compaq, IBM, Matrox, Pinnacle and Media 100, along with all the necessary A/V equipment to make a digital media lab be fully functional. Additionally, its training division, ITS, provides classes to educate educators and a suite of customized curriculum to ensure that each  institution has the proper resources to ensure a successful deployment. You will find Intelligent Media on the NAB floor at Booth M8642 adjacent to the Apple Computer Booth and in their own high-definition suite

at Booth M10447.

 

STREAMING/DVD PRODUCTION

* Apple Computer.

Apple will demonstrate the process of creating and distributing a real time web broadcast of a video and audio signal.  Sorenson Broadcaster will provide real time conversion of the video content to a RTSP streaming format.  Apple's video streaming as a component of OS X will distribute this signal to the web. Apple will also include a client machine to allow attendees to experience the consumption of this stream via QuickTime on their local desktop. [Also, see the Streaming demonstration session Friday at 3:00 p.m. in room N234]

 

* Sorenson Media.   "Sorenson Broadcaster"

Sorenson Media, the world's leader in video compression technology and services will demonstrate  the video codec of choice for QuickTime. Sorenson Broadcaster is the premiere broadcast tool for live QuickTime broadcasting. Sorenson Media Encoding Services offer direct access to top video and audio compression for all platforms including CD, Internet, DVD, corporate presentations, etc. [Also, see the Streaming demonstration session Friday at 3:00 p.m. in room N234]

 

* Terran.   "Media Cleaner"

Terran will demonstrate their software product Media Cleaner 5. [Also, see the Streaming demonstration session Friday at 3:00 p.m. in room N234]

 

 

DVD PRODUCTION

* Apple Computer.

Apple  will demonstrate Apple's desktop video storage solution based upon the SuperDrive and iDVD software.  These two components allow creative professionals to generate DVD's of their projects that can be consumed on various DV players, including low cost consumer players. [Also, see the DVD Production demonstration session Friday at 4:30 p.m. in room N234]

 

EDITING

* PROMAX

See live demonstration of Macintosh based digital video editing system using Final Cut Pro. ProMax offers turnkey digital video workstations using solutions from Apple, Adaptec, Adobe, Boris, Bose, Canon, Canopus, DigiDesign, IBM, JVC, Lowell, Mackie, Panasonic, Pinnacle, Sony, and  ViewSonic.ProMax will be showing RT-MAX, a real time PCI card for Macintosh. Also showing the DA-MAX, analog to digital/digital to analog media converter box with the following input/output connections: Component, S-video, composite, balanced and unbalanced audio, RS-422, six FireWire ports, and optional SDI and digital audio ports. The DH-MAX, a dualhead, AGP display card for the Macintosh will also be displayed that uses the Matrox G400 card. You will find Promax on the NAB floor at Booth M9359.

 

 

 

 

 

9:00am-10:15am

N231

Business Meeting

History Division

 

9:00am-10:15am

N232

Learning About Pay-TV in Latin America: The DIRECTV Experience

International

 

The new democratic regimes and open market economies of the 1990's have led the pay television market in Latin America to become one of the top three in the world.  This panel will examine the influence of local media conglomerates, the make-up of the subscribers and the development of strategies to win their loyalty.

 

Moderator: Luiz Guilherme Duarte

Michigan State University

 

Panelists:

Cornelia Lingertat

Galaxy Latin America

Competitive Intelligence Advisor

The Latin America Pay-TV Environment:  Players and Challenges

 

 

 

Sandro Mesquita

 

Galaxy Latin America

General Research Manager

The Market and Consumer Research in Latin America Pay-TV

 

Stephen Edmonds

and

Luiz Guilherme Duarte

Galaxy Latin America

Consumer Research Analyst

and

Michigan State University

The Latin America Pay-TV Customer:  Who is that and what do they want?

 

 

 

9:00am-10:15am

N233

Competitive Paper Session

Management and Sales

 

1st Place DEBUT

Mark J. Pescatore, "Branding the Peacock:  On-Air Primetime Advertising and Promotion for NBC"

School of Journalism and Mass Communication

University of North Carolina

 

1st Place OPEN

Heming Bjorna, Flora Karsai, Ryan Vicary, Rebecca Wagner, Dr. Stephen D. Perry, "The Impact of Commercial Excitation on Program Appreciation"

Department of Communication

Illinois State University

 

2nd Place OPEN WINNER

Dr. Larry Collette & Tak Shing Chan, "Testing Two Theories of Broadcast Network Vertical Integration Following Repeal of the Financial Interest and Syndication Rules"

Department of Mass Communications & Journalism Studies

University of Denver

 

Tak Shing Chan

School of Journalism

Southern Illinois University

 

3rd Place OPEN WINNER

Dr. Sylvia M. Chan-Olmsted & Jaemin Jung, "Strategizing the Net Business:  How Television Networks Compete in the Age of the Internet"

Department of Telecommunication

College of Journalism and Communications

University of Florida

 

Respondent

Dr. Lionel Grady

Southern Utah University

[1] 

 

9:00am-10:15am

N234

Convergence and the Curriculum Revisited

Courses, Curricula and Administration

News

 

Two years ago this panel met to discuss curriculum change in the New Media environment.  Participants reported on various stages of development from “close to having a converged curriculum” to “can’t even take the first step in talking about change.”  We vowed at that time to try to come back at a later date and compare our progress.  Kansas will have put its “converged curriculum” into effect in Fall, 2000.  The other panel members’ schools are at various stages of development.  Our panelists cover a wide variety of program sizes and administrative homes.

 

Moderator:

Max Utsler

 

Judy Sims, Univ. of Wisconsin – Eau Claire

Keith Swezey, Univ. of Central Oklahoma

Tim Hudson, Univ. of Oklahoma

Rick Alloway, Univ. of Nebraska

John Gholdston, Brigham Young Univ.

 

 

9:00am-10:15am

N235

Connecting Student Media to the Campus

Student Media Advisors

 

Both radio stations and student TV operations (broadcasting over cable) can develop some programs that allow them to establish student media as an essential on campus. Student media can cover campus elections with debates, develop a daily or weekly update program aired over both the community and university cable system, get involved in play-by-play of sports (including minor sports), establish weekly programs geared for students in residence halls and work with the University to provide classes, tutorials, test reviews and a call-in for help with classes through University academic advising.

 

Moderator: Joe Misiewicz, Ball State University

 

1.        Rick Sykes, Central Michigan University, “Student TV News”

2.        Tim Pollard, Ball State University, “Developing Sports, Live Coverage, and CNN”

3.        Nancy Carlson, Ball State University, “Connecting Radio to the Campus and the WWW”

4.        Al Rerko, Vincennes University, “TV News and the Community”

 

9:00am-10:15am

N236

Paper Competition

Communication Technology Division

 

Open Category

1st Place:

Constance Ledoux Book, Ph.D. - Assistant Professor of Communication  Elon

College

Co-Author - Erik Furlan  Elon College

Title: Cable Television Frames in America's Newspapers

 

2nd Place:

Kenneth D. Loomis, PhD - Department of Radio/TV/Film - University of North

Texas

Title: Learning as a Function of Time Management in the Asynchronous

Environment

 

Debut Category:

1st Place:

Julian Kilker, PhD.- School of Communication  -  University of Nevada, Las

Vegas

Title: The Challenge of User Control in Emerging Media Technologies

 

2nd Place:

Mary Lou Sheffer - Oklahoma State University

Title: State Legislators' Perceptions of the Usage of E-Mail in Constituent

Communication

 

 

9:00am-10:15am

N237

Scholar to Scholar Session I

 

Samuel J. Sauls, University of North Texas -- "Understanding Your Media

Outlet:  An Administrative Guide to the School Radio Station"

 

Jeff Stein, Wartburg College -- "Building Bridges:  A Prototype for

Broadcasting Summer Camps"

 

Todd Chambers , Texas Tech University-- "The Effect of Deregulation on the Small Market Radio Industry"

 

Pamela Taylor Jackson, Colorado State, "The Influence of Market Driven Journalism On Network News Coverage of the Clinton-Lewis Scandal"

 

Kenneth R. Collins, Ph.D., Ohio University Zanesville, “The New Way of Getting the News Out: An Inside Looks at Clear Channel Columbus”

 

Lon Berquist, Trinity University--"Hear No Evil, See No Evil: FCC Regulation and the Abandonment of Localism."

 

Eric B. Maron & William R. Davie, University of Louisiana at Lafayette, "The Credibility of Talk Radio As A Primary Source For News: A Survey of

Listeners and Non-Listeners.”

 

Mary Beadle John Carroll University

 

Peter B. Seel Department of Journalism and Technical Communication Clark College, “Clash of Cultures:  The Creation of Time Warner”

 

Louise Benjamin Department of Technical Communication Grady College of Journalism & Mass Communication University of Georgia, “In Search of the Sarnoff "Music Box" Memo:  Nally's Reply”

 

Brian C. Snow -- School of Communication, Northern Arizona University, What's in Store for New Electronic Media Graduates: A Survey of Needed Technology Skills

 

J. Alison Bryant, University of Southern California, "Cashing in on Educational Television: The Case for a New Evaluative Ratings System for Children's Educational Television"

 

9:00am-10:15am

N238

The Streaming Future is Now: Teaching Writers the Short Narrative Script

Writing

 

Educators must respond to the burgeoning demand for short, narrative films and videos. This panel considers the scriptwriting instructor's dual missions of encouraging students to explore all artistic possibilities in a short script, while still mentoring them toward commercial, "calling card" goals. We examine some successful teaching methods for accomplishing these seemingly contradictory tasks. We also explore the rapidly expanding professional opportunities-on the Internet, on cable, at festivals-- for the short productions created from these scripts.

 

Moderator: Jon Stahl

California State University, Northridge

 

Eric Edson

 

Cal State Northridge

“Guiding Creation of the Short Narrative Screenplay”

 

Jon Stahl

 

Cal State Northridge

“The Script Teacher’s Toolbox”

 

Thelma Vickroy

 

Cal State Norhridge

“Professional Opportunities and Markets”

 

 

 

 

10:30am-11:45am

N231

Business Meeting

Communication Technology

 

10:30am-11:45am

N232

 

Partnerships for Producing Producers

News

 

The shortage of qualified newscast producers continues to be one of the biggest hiring headaches for new directors.  The good news is that educators generally recognize the need and news managers are beginning to realize this is a problem they will have to play a role in solving.  BJ programs and television stations have begun to build producer training partnerships that go beyond the typical newsroom internship.  This panel of educators and news executives will discuss how these partnerships work and rate the early results.

 

Moderator: Chris Tuohey

Syracuse University            

 

1. Susana Schuler

Nexstar Broadcasting Group                                               

 

2.  Dow Smith

Syracuse University

 

3. Ellen Crooke

WNDU-TV

 

 

10:30am-11:45am

N233

Business Meeting

Student Media Advisors

 

10:30am-11:45am

N234

Approaches to Audience Research on Cross-Cultural Media

International

 

This panel will explore several approaches to examining the effects of media flow across cultural borders.  It will contrast both teoretical and methodological perspectivesitves on the issue.

 

Moderator: Mary E. Beadle

John Carroll University

The History of the Joint Committee on Educational Television, Part I - 1950-1951

 

Mike Elasmar

Boston University

Examining media effects across borders

 

Patrick Murphy

Southern Illinois University

Ethnographic approaches to cross-cultural media

 

Joe Straubhaar

University of Texas

Multimethod approaches to study media across borders

 

Scott Hammond

Brigham Young University

Theoretical approaches to studying media across cultures

 

 

 

10:30am-11:45am

N235

Competitive Session: Case Studies in Media Management

Management and Sales

 

This panel will present the winning submissions in the BEA Management and sales Division's Case Studies Competition. Panelists will have available a short handout for participants that explains their case study or project approach to help motivate students and increase their knowledge of media.

Moderator: Greg Newton, University of Oklahoma

Respondent: George Back, Hofstra University

 

First Place

David Smith and Dom Caristi, Ball State University, “Game Simulation Project for Programs and Audiences”

 

Second Place

Joe Foot, Arizona State University and Lynne S. Gross, California State University, Fullerton, “In-basket, Out-basket (A management exercise dealing with email and written communications.)”

 

Third Place

Jeff Stein, Wartburg College, “Developing a Syndicated Radio Network: A Practical Application for Students”

 

 

 

10:30am-11:45am

N236

Telecommunications Act Update–2001

Law & Policy

Abstract: Continuing the tradition established at BEA’96, this panel will briefly examine what has happened over the last five years and try to predict what will be major issues for the Federal Communications Commission as it begins a new century of regulatory oversight. 

Panelists:

New Cable Issues: Paul MacArthur

Update on Microsoft: Patrick O’Neil

Update on First Amendment: Laurie Thomas Lee

FCC/ Broadcasting Issues: Dom Caristi

 

10:30am-11:45am

N237

Scholar to Scholar Session II

 

Dr. Shannon Campbell, The University of Kansas, "Do You See What I See: An Examination of Racial Identification and One's Ability to Identify Televised Racist Imagery by African American Generation X Members at an HBCU and a Mainstream University."

 

Walter McDowell, Southern Illinois University-Carbondale--"We're Number One:  Manipulating Perceived Competitive Rankings to Induce a Placebo Effect in Audience Evaluations of a Local Newscast"

 

Todd Chambers, Texas Tech University, "The Effect of Deregulation on the Small Market Radio Industry"

 

Jong G. Kang, Illinois State University, "Effects of Televised Professional Wrestling and Aggressive Attitudes Among Children and College Students"

 

Paul Gullifor Department of Communication, GCC

Bradley University, “The NCAA vs Notre Dame 1951-1953:  The Battle Over Television Rights to College Football”

 

Jeffrey Layne Blevins, Ohio University, “A Critical History of Internet Portals:  Commercial Influence on Privacy, Access and Content”

 

Don Connelly--Western Carolina University, “Radio Production Rethink, Refocus, Redirect”

 

Steve Craig--Department of Radio, Television and Film, UNT, “Presentation of Radio and TV History in Selected Introductory Mass Media Textbooks”

 

Peter R. Gershon, Hofstra University, “Every Pitch Counts: producing Television In the Academic Environment While Providing Your Students with a Valuable Learning  Opportunity (A Survival Manual)

 

 

 

 

 

 

10:30am-11:45am

N238

Communication Law Meets the Twenty-first Century: Infusing the Curriculum with Ethics and Technology

Courses, Curricula and Administration

 

The purpose of this panel is to describe how a small, private university went about changing its communication law curriculum.  Participants wanted to insure that there would be no compromise in the learning of case law.  At the same time, there was a desire to more formally incorporate a discussion of ethics. Before doing these two things, course instructors sought the advice of educational technologists on how to begin using new learning technologies to achieve these goals.   This panel will outline what was accomplished and demonstrate how the revised curriculum was put into practice. 

 

Moderator:  David Lowry

 

David Lowry and Michael Jordan, Pepperdine Univ.:  Using Technology to Maximize Learning in the Communication Law Classroom

 

Donald Shores, Pepperdine Univ.:  When Following the Law Isn’t Enough: Infusing Ethics in a Communication Law Curriculum

 

Ginger Rosenkranz, Pepperdine Univ.:  Don’t Let the Tail Wag the Dog: Using Technology to Enhance Pedagogy in the Teaching of Communication Law

 

Louella Benson-Garcia, Pepperdine Univ.:  The Role of Feedback and Evaluation in Curricular Changes

 

10:30am--11:45am

N240

Radio Broadcasting in Asia

Broadcast and Internet Radio

 

This panel will attempt to present an overview of media convergence and developments in Asian broadcasting, its social impact and implications on Asian communities. The panel will also explore the implications and necessary developments in pedagogy in developing future “new media” professionals and in providing continuous learning for the industry.

 

Moderator:

Frank Chorba

Washburn University

 

Panelists:

1.   Madanmohan Rao - "Opportunities in the New Media" Consultant, Microland; Columnist, The Economic Times; Bangalore, INDIA

 

2.   Jason Hoong - "Policy & Regulation issues and initiatives for New Media in Singapore", Assistant Director of New Media Section, Singapore Broadcasting Authority.

 

3.   Yesudhasan Thomas Jayaprakash - "Internet and Broadcast Radio for rural communities." PhD student from School of Communications and Multimedia, Edith Cowan University, Western Australia.

 

4.   Chua Siew Keng - "Management Issues in broadcasting and the New Media" Division Head, Associate Professor, Electronic and Broadcast Media, School of Communication Studies,Nanyang Technological University.

 

5.   Rafael Oei - "Digital Multimedia Radio: functioning in a new paradigm." Lecturer, Head Radio Section, Centre for Film & Media Studies, Ngee Ann Polytechnic.

 

6.   Henry Tan - "Whither the Asian Media Professionals: A New Learning Paradigm for a New Economy?" Lecturer, Institutional Planning and Development Directorate, Ngee Ann Polytechnic.

 

 

 

12:00pm-1:15pm

N231

Business Meeting

Law & Policy

 

12:00pm-1:15pm

N232

Streaming Media: The Next Killer Application on the World Wide Web?

Broadcast and Internet Radio

Communications Technology

 

In five short years, streaming technology has evolved from being a technical oddity to being a mainstream entertainment and informational Internet vehicle with significant economic potential. This technology allows Internet users to play back video clips, audio clips, or other media presentations in real time. In February 2000, Nielsen estimated that there were 34 million requests for streaming files in the RealMedia, Windows Media, and QuickTime formats. Where to streaming media stand in 2001? Five panelists and leading streaming developers from academia and industry will share their views and will discuss various aspects of this technology, such as format, applications and economics.

 

Moderator:

Michael Dupagne

University of Miami

 

Panelists:

1.        Steve Anderson, James Madison University, “Introduction to RealMedia Streaming”

2.        Tom Streeter, University of Cincinnati, Windows Media Streaming in the classroom”

3.        Stan La Muth, Michigan Technological University, “MPEG-2 streaming and Internet2”

4.        Gary Hawke, University of Kansas, “Streaming at KJHK-FM and KUJH-TV”

5.        August Grant, “Economics of streaming technologies”

 

*Special Program Note:

This panel will be video-recorded and made available

on the BEA Web following the convention!!!!

 

12:00pm-1:15pm

N233

Business Meeting

Two-Year/Small College

 

12:00pm-1:15pm

N234

Interested in a Threesome? Merging your Media, College and Community

Student Media Advisors

 

There are many issues that create conflict among media outlets, their administration and the community served by these outlets. This panel lends some expertise in how some organizations deal with or have even solved such problems. Issues discussed include budgets, licenses, content and serving the students.

 

Moderators:

Dr. Jeff Demas, Otterbein College

John Buckles, Otterbein College

 

Panelists:

1.        Samuel Sauls, Ph. D., University of North Texas, "Programming students' wants vs. community/college needs"

2.        Mary Jackson Pitts, Ph.D., and Collin Pillow, Arkansas State University "Negotiating for cable access"/"Consumer awareness of cable access"

3.        Jeff Stein, Ph.D., Wartburg College "Managing a staff of one"

4.        Barbara Calabrese, Ph.D., Columbia College Chicago "The battle for turf with other departments"

 

12:00pm-1:15pm

N235

Paper Competition

Multicultural Studies

 

Moderator: Dr. Dhyana Ziegler, Florida A&M University

 

Open Category:

First Place: Dr. David E. Tucker and Dr. Norbert H. Mills, University of

Toledo, "The Image of Terrorism in Selected English Language Films."

 

Second Place: Dr. Chuck Hoy, Bowling Green State University, " A Pilot

Study of Television Homosexuality and the Gatekeepers."

 

Debut Category:

First Place: Professor Donna Rouner, Colorado State University, "How

Television Viewers Respond to Non-Stereotypical                Portrayals of People of

Color."

 

Second Place: Professor Hillary Warren, Denison University, "The Bible

Tells Me So: Depictions of Race, Gender and Authority in Children's Video.

 

Respondent: Terence Scott, U.S. State Department

 

12:00pm-1:15pm

N236

Paper Competition

Courses, Curricula and Administration

 

1st  Place DEBUT PAPER:

Jennifer Wood and Andrea Tanner, University of South Carolina Journalism, “Ethics from the Students' Perspective:  The first  national examination of print and broadcast students' perceptions of journalism ethics”

 

2nd Place DEBUT PAPER:

 

Bradford L. Yates State University of West Georgia, “Media Literacy and Attitude Change: Assessing the Effectiveness of Media Literacy Training on Children's Responses to Persuasive Messages Within the ELM”

 

First place OPEN Category Paper Competition

Tom Mascaro, Green State University, “An Intellectual Uplift to Production Courses:  Incorporating the Monograph”

 

Second Place Open Category

 

 

 

 

 

12:00pm-1:15pm

N238

Business Meeting

International Division

 

 

 

12:00pm-1:15pm

N240

21st Century Management Issues: Facing the Uncertain Future

Management & Sales

 

Electronic media managers face a number of challenging issues at the advent of the 21st Century. This panel will examine a subset of these challenges involving media convergence, technology, audience research, and general management issues. Representatives include industry practitioners as well as academicians.

 

Moderator:

Alan Albarran

University of North Texas

 

Panelists:

1.        Alan B. Albarran, University of North Texas, “An Overview of Electronic Media Management Challenges for the 21st Century”

2.        David H. Goff and Linda Dysart Goff, University of Southern Mississippi, “Uncharted Territory: Integrating Web, Broadcast, and Cable Assets in the Broadband Era”

3.        Deavid Gunzerath, National Association of Broadcasters, “Audience Research in an Information Age”

4.        Laurie Thomas Lee, University of Nebraska, “Click on, Tune Out. Converging Internet Audiences a Diversion or Gain?”

 

Respondent

Kathleen Fox, WB34TV, Louisville, KY

 

1:30pm-2:00pm

N231

District 1 Meeting

 

1:30pm-2:00pm

N232

District 2 Meeting

 

1:30pm-2:00pm

N233

District 3 Meeting

 

1:30pm-2:00pm

N234

District 4 Meeting

 

1:30pm-2:00pm

N235

District 5 Meeting

 

1:30pm-2:00pm

N236

District 6 Meeting

 

1:30pm-2:00pm

N237

XXXXXXXXXXX

 

1:30pm-2:00pm

N238

District 7 Meeting

2:15pm-3:30pm

N231

NAB Research Grants Summaries Panel

Board/NAB Sponsored

 

This panel features the 2000 NAB Research Grants recipients, who will discuss the findings that resulted from projects.

 

Moderator: David Gunzerath, NAB

 

Panelists:

Connie Book, Elon College, “Early Adopters of DTV Receivers”;

Todd Chambers, Dennis Harp, Jimmie Reeves, Texas Tech University, “The Local Television News Joint Venture & News Content Diversity”

Marina Krcmar, University of Connecticut – Storrs & Michelle Pulaski, Pace University, “Using Ratings & Advisories: Parents & Children’s Attention To & Use of the New Rating System”

Rob Potter, Glenda  Williams, The University of Alabama – Tuscaloosa & Greg Newton, University of Oklahoma - Norman, “Juggling Brands: The Pressures & Perks for Radio Promotion Directors in the Age of Acquisition”

James Walker, St. Xavier University , “The Impact of the Distance & Construction in Program Promotion”.

 

 

2:15pm-3:30pm

N232

Academy of Television Arts & Sciences College TV Awards

Board Sponsored

 

Join us for a screening of award-winning student productions from the

Academy of Television Arts & Sciences Foundation's 22nd Annual College

Television Awards. (Light snacks and beverages)

 

2:15pm-3:30pm

N233

Business Meeting

Writing Division

 

2:15pm-3:30pm

N234

Technology and Evangelizing: Enabling Dissemination of the Religious Message

Communication Technology

 

Technological advances in communication have facilitated the dissemination of religious content. Since sometimes the medium is the message, the use of technology also has implications for the messages being sent. This panel will provide insight into how technology has helped shape these messages and how it has opened doors to religious messages. Mormons and Evangelical Christians have been aggressive in their use of new media, from radios to the introduction of satellite technology.

 

Moderator:

Stephen D. Perry

Illinois State University

 

Panelists:

1.        Carey Martin, Barry University, “Graham v. Falwell: How the camera’s language helped shape their message”

2.        Laura Johnson, University of Pittsburgh at Bradford, “How technology and policy influenced the direction of US religious broadcasting”

3.        Sherry Baker, Brigham Young University, “The Mormon Church’s eagerness to use new media: from radio to the Internet”

4.        Stephen Perry, Illinois State University, “Narrowcasting in Australia: the effect of communication technology expansion on religious formats”

 

2:15pm-3:30pm

N235

Paper Competition

News Division

 

Open

1st Place

Charles Tuggle, University of North Carolina, "Audience Assessment of Live Television News Reporting: The Viewer's View"

 

2nd Place - Tie

Judy Sims and Joseph Giordano, University of Wisconsin-Eau Claire, "Deconstruction and Analysis of Local Television News: Coverage of Controversial Issues and Diverse Populations in a Midwestern Market"

 

2nd Place - Tie

Ray Caroll and Greg Pitts, Southern Methodist University, "Attitudinal and Structural Levels of Professionalism among Television Newsworkers"

 

Debut

1st Place

Jeffrey Demas, Otterbein College, "A Profile of the Television News Audience in Columbus, Ohio, and Its Preferences for Sensational and Straight News Teases"

 

2nd Place - John Mark Dempsey, University of North Texas, "Carole Kneeland: A legacy of thoughtful television journalism."

 

Respondent

Professor Dale Cressman

Brigham Young University

 

2:15pm-3:30pm

N236

They Can't Pay Us Enough: Observations From Faculty, Students and Industry Professionals Who've Worked with Student Media

Student Media Advisors

Courses, Curricula and Administration

News

 

Abstract: Faculty and graduate students who have been or are currently involved in advising student news media (TV, radio and print) will discuss a variety of methods for dealing with the organization and its product.  Strengths and weaknesses of class vs. volunteer vs. hybrid will be discussed.  Observations from panelists who have also worked in the industry will be highlighted.  Open discussion among panelists and audience will be encouraged. 

 

Phil Auter:  If They Knew Now What We Knew Then: Promoting the Value of the “Real World” Student Newscast Experience

Lori Spiczka Holm, Ohio Univ.: Producer as mentor, advisor, counselor and financial planner: The many roles of advising student media productions

Ed Arke, Messiah College:  Trials and Tribulations:  Where do you turn for help?

Mohammed el’Nawawy, Univ. of West Florida:  Broadcast Advisors, You’re Not Alone: Thoughts from a Student Newspaper Faculty Advisor on Motivation, Law, and Other Student Media Issues

Jay Black, Television, Radio and Film Professional:  How Real Should the Student Station “Real World” Experience Be?

 

2:15pm-3:30pm

N237

Paper Competition

Law & Policy

 

Debut - 1st

Anthony Fargo, University of Rhode Island

Is Protection from Subpoenas Wavering for Outtakes?  A Look at Three Recent

Cases

 

Debut - 2nd

Joel Timmer, Indiana University

When a Commercial is Not a Commercial: Advertising of Violent Entertainment

and the First Amendment

 

Open - 1st

Loy Singleton, University of Alabama & Steven Rockwell, University of South

Alabama

Silent Voices: Contrasting the FCC 'Media Voices' Standard for Limiting

Local Radio-Television Cross-Ownership with a National Survey of Local

Television News and Public Affairs Programming

 

Open - 2nd

Miriam Smith, San Francisco State University

What if Everybody Really Does Know Your Name?  Wendt v. Host International,

Inc. and its Impact on the Publicity Rights of Celebrities and the

Exploitation Rights of Copyright Holders

 

Respondent:

Ron Loneker

College of St. Elizabeth

 

2:15pm-3:30pm

N238

Hiring Strategies 2001: A Case Study Workshop for Administrators, Search Committee Members, and Applicants

Courses, Curricula and Administration

Sponsor:  Jeffrey Guterman, Univ. of Pittsburgh at Bradford

Abstract: This workshop addresses the growing shortage of faculty in mass communications education.  Emphasis for the session is on innovative, timely methods of attracting quality educators.  Following a brief introduction, three case studies will be presented to participants, who will then divide into three groups.  Case study leaders will provide relevant research to each group for use in their problem-solving tasks.  The workshop will conclude with the presentation of ideas.  Prior registration is not necessary for this session.

 

Moderator:

 

Panelists:

Jeff Guterman,  Case Study Presenter

Ralph Donald, Southern Illinois University Edwardsville, Case Study Presenter

Brian Griffiths, Staffordshire Univ., UK, and Jeff Guterman, Group Leaders for “Meeting the Competitive Challenge: Where We Stand on Salary, Benefits, and Teaching Load.”

Thomas Bohn, Ithaca College and Ralph Donald, Group Leaders for “Making Your College Stand Out in a Tough Job Market.”

Lenora Brogdon-Wyatt, Bennett College, and Joseph Tenerelli, Indiana State University, Group Leaders for “Women and Minority Educators in the Mass Communication Education Workplace.”

 

 

2:15pm-3:30pm

N240

TVScan Demonstration

Management & Sales

 

TVScan is one of the most widely used software packages for television station ratings data.  This session will provide an overview of the product, including applications for classroom and training for faculty to incorporate this resource in their teaching. 

2:45pm – 4:00pm

N255/257/258

Afternoon Coffee Break

Special thanks to our co-sponsors and their representatives:

Rob Heverly, Government Law Center of Albany Law School

Suzanne Williams, BEA Board President 2000-2001, Trinity University

Jannette Dates, BEA Board President 2001-2002, Howard University

[insert logos here]

 

3:45pm-5:00pm

N231

Business Meeting

Courses, Curricula and Administration

 

3:45pm-5:00pm

N233

Business Meeting

News Division

 

3:45pm-5:00pm

N234

My Favorite Single Camera Production Exercise

Communication Technology

Production, Aesthetics and Criticism

 

New technologies have taken the spotlight away from traditional production activities. That same technology has forced us to re-evaluate the value of production exercises in the classroom. This showcase brings an example of current approaches to single camera production and editing exercises, and whether new technologies have altered these exercises.”

 

Moderator:

Todd Evans

Drake University

 

Panelists:

1.        Tim Hudson, University of Oklahoma

2.        Kathryn Miller, Iowa Lakes Community College

3.        David Wright, Drake University

4.        Lauren Duncan, NorthWest Missouri State

 

3:45pm-5:00pm

N235

Paper Competition

Student Media Advisors

 

Moderator: 

Samuel J. Sauls

University of North Texas

 

 

Debut Category:

1st place:  Stacy O. Irwin, Towson University -- “Leadership in Action at a College Television Station:  An Interpretive Study Using a Four-Frame Leadership Model”

 

Open Category:

1st place:  Steven McClung, University of Tennessee, Knoxville -- “College Radio Station Web Sites:  What People Value in Them, and Why They Use Them”

 

2nd place:  Robert McKenzie, East Stroudsburg University of Pennsylvania -- “Innovating Educational Programming on College Radio”

 

3rd place:  “How Much Student Television Production is Too Much?” Jon M. Smith, Southern Utah University

 

Respondent: 

Philip Thompsen

West Chester University

 

3:45pm-5:00pm

N236

International Media and the Fijian Coup: Different Countries, Different Media, Different Views

International

News

 

The armed coup in Fiji in year 2000 generated substantial news coverage around the world, much of it constrained by competing national, cultural, and ideological interests.  Panelists from Fiji, New Zealand, and the U.S. report on a coordinated program of research using both quantitative and qualitative methods to evaluate media coverage of the coup across selected countries, from both professional and scholarly perspectives.

 

Moderator: Lynne Gross

Cal State University, Fullerton

 

Peter Lomas

 

Pacific Islands News Association

 

Fijian media & indigenous media in Australia and NZ report the coup: A professional perspective

 

Paul Norris

 

 

New Zealand Broadcasting School

 

Television & newspapers in Australia & New Zealand report the coup

 

 

Brian Pauling

 

New Zealand Broadcasting School

 

Radio in Australia & New Zealand report the coup

 

Tony Rimmer

 

 

Cal State University, Fullerton

 

U.S., U.K., & Indian media report the coup:  A profile of international coverage

 

 

 

 

3:45pm-5:00pm

N237

Creative Activity as Scholarship: A Report from the BEA Creative Activities Task Force

Board Sponsored

 

The BEA Creative Activities Task Force was formed by the board to examine the issue of media production as scholarship and to look into practical aspects of creating and supporting a peer-reviewed venue for creative activity similar in rigor to the process for traditional scholarly activity. The panel reports on the Task Force research and recommendations made to the BEA Board at the spring board meeting.

 

Moderator:

Scott Hodgson

Southern Illinois University

 

Presenters::

1.        Scott Hodgson, Southern Illinois University, "The Need for Evaluative Criteria for Creative Activity"

2.        Pam Doyle, University of Alabama, Three Rough Wagon Trails: Creative Tenure Tracks in BEA Member Schools"

3.        Bob Jacobs, Bradley University, "Case Study: The Bradley Way"

4.        Suzanne Williams-Rautiola, Trinity University, "A BEA Statement on the Role of Creative Activity in Promotion and Tenure"

5.        Don Godfrey, Arizona State University, "Establishing a BEA Festival"

6.        Steve Anderson, James Madison University, "Recommendations of the BEA Creative Activities Task Force and the Task Ahead"

 

 

3:45pm-5:00pm

N238

NAB/BEA Broadcast Research Initiative: Town Meeting For Teachers Of Broadcast Research

Board/NAB Sponsored

 

This session will cover all key issues on how academia and the industry are working together to grow the research profession, and the newly established NAB/BEA Research Clearinghouse will be presented. We’ll discuss how to better teach the subject, the impact research has on the broadcasting business and review entry-level positions in research and sales. How the research profession can do a better job in marketing the profession by documenting the importance of research in growing audience and sales to stations and networks will also be covered. This is a must attend session for anyone teaching broadcast research.

 

Moderator: Gary Corbitt, WJXT-TV/Post-Newsweek Co., Jacksonville, FL

 

Panelists:

Phil Auter, University Of West Florida, Pensacola, FL

Kathleen Fox, WBKI-TV, Louisville, KY

Sylvia Chan-Olmsted, University of Florida, Gainesville, FL

David Gunzerath, NAB

Greg Pitts, Southern Methodist University, Dallas, TX

 

   3:45pm-5:00pm

N240

TVScan Demonstration

Management & Sales

 

 

 

 

 

TVScan is one of the most widely used software packages for television station ratings data.  This session will provide an overview of the product, including applications for classroom and training for faculty to incorporate this resource in their teaching. 

 

 

 

 

 

 

5:00pm

Convention Center Entrance

Buses Board for the Strip

 

 

 

5:30pm-7:30pm

On the Strip

Freedom sings, a Celebration and Discussion of Music That Matters

First Amendment Center

 

This year marks the first time that BEA members have received a special invitation to participate in this event, which will take place in a hotel on the Strip. Sponsored by the First Amendment Center, it will feature not only discussion of music lyrics and the First Amendment, but also musical performances by known artists, both acoustic and electric. It will end with a performance by a well-known musical group. The First Amendment Center is even providing bus transportation for BEA members from the Convention Center to the hotel on the Strip in which the event will take place! Join us for this intriguing, exciting and fun-filled event to start off your Saturday night in Vegas!!

 

 

 

 


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