{"id":7470,"date":"2026-09-15T19:45:55","date_gmt":"2026-09-15T19:45:55","guid":{"rendered":"https:\/\/www.beaweb.org\/JB\/?p=7470"},"modified":"2026-09-15T19:45:56","modified_gmt":"2026-09-15T19:45:56","slug":"sales-account-executive-3","status":"publish","type":"post","link":"https:\/\/www.beaweb.org\/JB\/2026\/7470\/","title":{"rendered":"Sales Account Executive"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The Sales Account Executive will focus on new local direct business as well as, generate advertising revenue by calling on established clients, cold-calling new prospects, working to build agency relationships and convincing potential clients of the merits of digital and television advertising.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Implements strategies to consistently grow revenue and exceed revenue goals.<\/li>\n\n\n\n<li>Establishes credible relationships with local business community.<\/li>\n\n\n\n<li>Makes sales calls on existing and prospective clients.<\/li>\n\n\n\n<li>Maintains assigned accounts and develops new accounts.<\/li>\n\n\n\n<li>Prepares and delivers sales presentations to clients.<\/li>\n\n\n\n<li>Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.<\/li>\n\n\n\n<li>Provides clients with information regarding rates for advertising placement in all media.<\/li>\n\n\n\n<li>Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.<\/li>\n\n\n\n<li>Works with clients and station personnel to develop advertisements.<\/li>\n\n\n\n<li>Performs other duties as assigned.<\/li>\n\n\n\n<li>Works with Clients to develop and execute digital forward go-to-market advertising strategies and tactics that result in meeting and exceeding campaign goals.<\/li>\n\n\n\n<li>Ability to articulate benefits of various advertising platforms including Broadcast Television, Digital, OTT\/CTV, Search and Social, and other emerging ad tech tactics and platform.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Requirements &amp; Skills:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bachelor\u2019s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.<\/li>\n\n\n\n<li>Minimum one year\u2019s experience in sales, preferably in the media field.<\/li>\n\n\n\n<li>Valid driver\u2019s license with an acceptable driving record.<\/li>\n\n\n\n<li>Experience achieving long-range objectives and implementing the strategies and actions to achieve them.<\/li>\n\n\n\n<li>Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The Sales Account Executive will focus on new local direct business as well as, generate advertising revenue by calling on established clients, cold-calling new prospects, working to build agency relationships and convincing potential clients of the merits of digital and television advertising. Requirements &amp; Skills:<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[68],"tags":[52],"class_list":["post-7470","post","type-post","status-publish","format-standard","hentry","category-professional-job-postings","tag-tennessee"],"_links":{"self":[{"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/posts\/7470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/comments?post=7470"}],"version-history":[{"count":1,"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/posts\/7470\/revisions"}],"predecessor-version":[{"id":7471,"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/posts\/7470\/revisions\/7471"}],"wp:attachment":[{"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/media?parent=7470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/categories?post=7470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beaweb.org\/JB\/wp-json\/wp\/v2\/tags?post=7470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}