The AppTV Student Media Adviser and Director will advise, educate, and oversee students in all aspects of running AppTV, a non-commercial, student-run, university TV channel carried on multiple cable systems, serving both the campus and the community, as a full-time, in-person staff member in the Department of Communication within the College of Fine and Applied Arts.
The range of responsibilities includes, but is not limited to:
Mentoring and Leadership:
- Promote and oversee effective student media leadership and media production through active and engaged mentoring and professionally informed advising in all aspects of a student-run university TV station including (but not limited to) programming, studio and field production, event broadcasting, marketing, underwriting, management, and fulfillment of obligations to institutional, governmental, and cable partners.
- Define and maintain student performance expectations through ongoing feedback, coaching, and accountability measures, including oversight of student leaders’ training, scheduling, and management of student staff and volunteers.
- Oversee and maintain an inclusive, creative, and professional organizational culture that supports and extends classroom instruction and fosters student growth both as career preparation and in service to the campus and community.
Collaboration and Consultation:
- Initiate and maintain collaborative and consultative relationships with Department of Communication faculty and other student media advisers in the identification and pursuit of student media mentorship goals.
- Partner with the department chair, student media advisers, and Student Media Board to ensure professional, ethical, supportive, inclusive, and legal standards and practices.
- Collaborate with the department chair, student media advisers, and Student Media Board in maintaining the operations handbook, revising student staffing structures, and updating programming formats.
Training and Outreach:
- Teach up to one section per semester of AppTV’s orientation and training course for student staff and volunteers and administer student media “activity” credits earned.
- Develop and maintain training materials, programs, and events as well as regional and campus recruitment programs and events.
Budgeting and Revenue:
- Oversee and manage multiple related budgets including student salary and equipment.
- Maintain financial sustainability through fundraising, development, grant writing, underwriting, and paid-services in collaboration with relevant institutional partners and through outreach to the broader community.
Administration:
- Perform administrative functions including processing paperwork (payroll, travel, etc.), maintaining student and staff records, responding to partner inquiries, and contributing to an efficient office environment.
- Maintain AppTV’s PEG channel and cable carrier agreements in consultation with the Office of General Counsel and collaborate with the broadcast engineer and department chair to maintain broadcast capacity.
- Ensure compliance with federal, state, and local laws, and relevant University policies.
Professional Development:
- Participate in regional and national collegiate student media educational organizations, including submitting student work to relevant competitions.
- Understand and apply recent developments in non-commercial television/video production, including programming formats, streaming services and streaming regulations, current television/video software, and other emerging practices.
About AppTV: Housed within the Department of Communication at Appalachian State University, AppTV is an award-winning, student-run television channel and production studio producing a wide range of original content. AppTV is telecast on cable in two states (North Carolina and Tennessee), and its programs are also available to a global audience through streaming on the web. AppTV also serves as the PEG channel for the Town of Boone, North Carolina.