BEA2014 Research Sessions


BEA2014 Research Sessions


Below are some of the research sessions at BEA2014 including our 2014 Research Symposium and Podiums Sessions. For a full list of sessions view the BEA2014 Program.

Sunday, April 8th

The Intersection of TV and Technology
Sun Apr 6 2014, 12:00 to 1:15pm
Liz Huszarik, Executive Vice President, Warner Bros., Media Research & Insights

As technology and consumer media behaviors continue to evolve, what keeps industry executives up at night? This presentation will focus on key trends that change the game and how your students play a major role in: 1) Content Consumption, 2) Disruptive Forces and 3) Empowering Video-On-Demand. Liz will share the results of five years of tracking on "what is taking the entertainment industry by storm? and “what is around the corner?” The findings should be a key topic of discussion in every classroom!

"The Plurals" the Next "Big" Generation
Sun Apr 6 2014, 1:30 to 2:45pm
Jack MacKenzie, President of Magid Generational Strategies & Sharilyn Hartwell, Director of Magid Generational Strategies

A major change is headed to your campus next year. Are you ready? The 2014-2015 academic year will hold your last Millennial freshman class, which means recruiting and admissions will be working with a very different generation of youth. Meet the Plurals, members of the Pluralist Generation, and learn how their distinct mindsets and relationship with their parents will impact your university.


2014 Research Symposium: Digital Technology and the Future of Broadcasting: A Global Perspective
Pavilion 2

Now in its 7th year, BEA's Research Symposium has become a focal point of BEA's research community and is held in conjunction with BEA's annual convention each April. Past symposium chairs have included the most distinguished researchers in their field and have covered cutting-edge topics in the areas of media & the social self, sports, economics, media & morality, "TechnoPolitics" and entertainment. The success of the Symposium launched a book series in 2010, published by Routledge. In addition to a paper competition, the day-long symposium has a series of presentations and panels led by senior scholars.

BEA2014 Research Symposium Intro & Paper Session I -- 9:00 to 10:15am
Symposium Chair: John V. Pavlik, Northwestern University in Qatar
Digital technology is fundamentally reshaping broadcasting in the U.S. and around the world. This symposium will feature both domestic and international research examining the consequences and implications of technological change for broadcasting. Questions to be considered include what is the impact of digital technology on: 1) the structure of broadcasting organizations and regulation, 2) the nature of broadcast content or programming and how it is delivered at home and abroad, 3) engagement and interaction of the public with broadcasting and social and mobile media, and 4) the reshaping of revenue models for broadcasters in the U.S. and globally.

Being connected with others through backchannel communication: social TV engagement motives and sports channel commitment during the televised Olympic Games
*YoungChan Hwang (SBS (Seoul Broadcasting System)), *Joon Soo Lim (Syracuse University), YongMan Kim (Department of Sport Management/DanKook University), *Soyoung Jung (Syracuse University)
Double Vision: An Eye Tracking Analysis of Visual Attention between Television and Second Screens
Miao Guo (Ball State University), Michael Holmes (Ball State University)
Twitter and Television: Broadcast Ratings in the Web 2.0 Era
Michael Brouder (Ball State University), Robert Brookey (Ball State University)


BEA2014 Research Symposium Paper Session II --10:30 to 11:45am 

Broadcast and New Media Use in China: Findings from a National Survey
fei shen (city university of hong kong), zhian zhang (Sun Yat-sen University), mike zhengyu yao (city university of hong kong)
Sensational Pictures: An Analysis of Visual Structure on Five Transnational Arab News Channels
Michael Bruce (University of Alabama)
Telepresence and Immersion with High-Definition Digital Displays: Background and Future Directions for Research
Peter Seel (Colorado State University)


BEA2014 Research Symposium Closing Panel --12:00 to 1:15pm 

Research Symposium Chair: John V. Pavlik, Northwestern University in Qatar
Joe Khalil, Northwestern University in Qatar; “Digital Broadcasting in the Middle East and Beyond”
Stuart Brotman, Harvard University; “Innovation in Broadcasting and Policy”
Jeffrey Cole, University of Southern California, founder of the World Internet Project; “Broadcasting and Internet Convergence”
Naeemah Clark, Elon University; “Diversity in Broadcasting in the Digital Age”
Randy Kluver, Texas A&M University; “Media Monitoring System, a real time international broadcast transcription and translation system”


Monday, April 7th

LAS Recipient Podium Session: Conference Room 2/3– 10:00 – 11:15 am

BEA2014 Podium Session: Dennis K. Davis, Penn State University
From the Black Box to the World Wide Web:  A Lifetime in Media Research

BEA’s Lifetime Achievement in Scholarship recipient Dennis Davis, will consider the myriad changes in media theory and research that have occurred over the 40 years of his career.  His review will center around examples drawn from his own research and colleagues with whom he have worked.  Davis is Professor Emeritus of Communications in the College of Communications at the Pennsylvania State University.  He is currently serving as a Visiting Professor in the Gaylord College of Journalism and Mass Communication at the University of Oklahoma. He holds a B.A. degree from St. Olaf College (1967) and a Ph.D. from the School of Journalism and Mass Communication at the University of Minnesota (1973).  He has held administrative positions and served on the faculty at Cleveland State University, Southern Illinois University, the University of North Dakota and the University of Otago in New Zealand.  He was editor of the Journal of Broadcasting and Electronic Media from 1994-1997. He was an Associate Editor of the Journal of Communication, a Review and Criticism Editor for Critical Studies in Mass Communication and has served on Editorial Boards for Journal of Communication, Journal of Broadcasting and Electronic Media, Political Communication, and Communication Quarterly.  He was a Fulbright Senior Lecturer in the Netherlands and Belgium 1979-1980.  His research and teaching interests include new media, political communication, international communication, media theory and research methods. He coauthored Mass Communication Theory: Foundations, Ferment, and Future with Stanley Baran. His research has won the Donald McGannon Award for Social and Ethical Relevance in Communication Policy Research from Fordham University and the Broadcasting Preceptor Award from San Francisco State University.  In 2010, he received the Distinguished Educator Award from the Mass Communication and Society Division of Association for Education in Journalism and Mass Communication.

Introduction by: Paul Haridakis, Kent State University

Research Committee Podium Session: Conference Room 2/3– 2:30 – 3:45 pm
Podium Session: James A. Anderson, Professor of Communication, University of Utah
Introduction by: Robert K. Avery, Professor of Communication, University of Utah

Presentation Topic: Communication Theory: Fifty Years a Critic
Recent work by Professor James Anderson and his coauthor Michael Middleton has documented the explosive growth in theory development within the field of communication, particularly in the last three decades.  A closer look at the character of this growth reveals that most of the theories are short-lived, perhaps averaging a five-year life span and most fading within a decade.  This presentation considers the economic forces that drive theory development and the epistemological weaknesses that lead to the cyclical extinction of the theories developed.
James A. Anderson (Ph.D., University of Iowa) is the author/co-author/editor of seventeen books, including The Organizational Self and Ethical Conduct, Media Violence and Aggression, and Media Research Methods. His more than a hundred book chapters, journal articles, and research monographs are in the areas of family studies, cultural studies, media literacy, organizational studies, communicative ethics, methodology, and epistemology. He is a Fellow and past president of the International Communication Association and was a recipient of the Broadcast Education Association’s 2007 Distinguished Scholar Award.  He has been the editor of Communication Yearbook and Communication Theory, associate editor of Human Communication Research, guest editor of Communication Studies and American Behavioral Scientist and an editorial board member of seven other scholarly journals. He has been recognized in the Western States Communication Association as a “Master Teacher” and served a senior Fulbright Fellowship in Austria. He is Director of the Center for Communication and Community at the University of Utah, which is currently conducting studies in health communication, emergency medical processes, social services for the citizen soldier, contemporary public library design, rehabilitation of youth offenders, and technological literacy training for the retired person.